Publicity

People driving by the Staples Center in L.A. recently may have noticed a HUGE hole in the side of the building with smoke coming out and protesters outside screaming, "The end is near! The transformers are coming!" The hole looks as though a giant … more

When small business owners and independent professionals come to me asking how to "get the word out" about their business, I often recommend that they try to get some publicity from the local media. And the fastest and simplest way to get … more

I'm going to get right to the point. This is a secret way to get reporters to immediately call you and interview you. And it's also a great way to get interviews with influential people. It's called My Reporter … more

When I first started online marketing back in 2000 I noticed a certain person's name start popping up all over the place. Everywhere I went, there was his name. It seemed as though this guy had penetrated the entire internet. Of course, I was … more

There's a lot of ways to get publicity, but I believe that there is no faster, easier and better way than publishing your own content. By "publishing your content" I mean distributing your information in the form of videos, audios, articles, photos, … more

What's it called when your name shows up on TV, in newspapers and magazines, in blog posts around the web, on search engine news channels and a lot more places. It's called PUBLICITY. And publicity is the best form of advertising. In fact, you … more